Sunday, April 4, 2010

Activity 7 Carmen Lam

Activity 7

On a sunny Wednesday afternoon I decided to observe the location of Fulton Mall. It was a warm day where many families, couples, adults, and children are sitting and standing in front of Fulton mall. Before you enter Fulton mall the outside area is crowded with people that are standing in groups that takes up a lot of space. When I entered Fulton mall it appeared to have a male and female shoppers. But I think I saw more female shoppers then men. Majority of the female shoppers that enter Fulton just went directly to the mini shopping cart vendors or a clothing store forever 21. The mini shopping carts sold accessories, clothes, bags, and wigs. For male shoppers they only go into stores that sold sneakers and caps. There is a foot court inside the mall that served delicious beef stew and roasted chicken with yellow rice. There was around 12 tables that was full of families and teenagers eating and socializing. I believe that the mall should make the food court smaller and put more shopping stores. Half of the food court is empty and that space can be useful for the mini shopping cart vendors. Customers can have more options of stores. There are many mini shopping carts and they are located in front of a opening store. Its funny to have observed that the mini shopping carts appeared to have more business compared to the stores. There was no seating area by the stores. The only seating area in the mall is in the food court.When I looked into most of the stores in the mall it appeared to be very slow. But outside of the Mall it is full of people hanging around relaxing and socializing. I felt very comforting when I was outside of the Fulton mall, because everyone was smiling and just sitting around enjoying the beautiful sun. Once I walked into Fulton mall I felt sort of uncomfortable, because there was a security guard by the entrance that was flirting with a young female and he was checking out literally every girl that walked by. When I walked into some of the stores I also felt very uncomfortable because the workers just kept of following me around the store and asking if “I needed any help “ which I have already told her that “I am looking around if I needed any will help I call you”. The worker just made feel very uncomfortable and I did not see any obvious surveillance camera that are in the store. I observed that Fulton mall do not really have much customers is because once you walk outside of the mall and walk 10 steps away there are much more cheaper and trendy clothing compared to Fulton mall. Visitors are using the outside space by sitting and socializing in groups, compared to inside of the shopping mall there are not many people.

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